Pharmacy channel | November, 2020
MAIN MARKET TRENDS
The Irish Prescription market, in the last MAT, grew 3.5% in value and 2.6% in units.
The main driver of the value growth are the innovative brands at 3.3%. Generic sees an increase of 4.1%, while the OTC sees an increase in value of 3.2%.
In units Generic medicines had an increase of 4.8%, Branded of 0.4% and OTCs of 1.2%.
In November Connacht has the highest PYG for Units and Ulster for Values.