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On September 21st at Lagoas Park Hotel, a hmR product intended for the hospital market had its official launch. Its slogan, Hospital Watch – Promoting the Future with hmR Quality.

It is a new solution that provides detailed market data on the use of medication and pharmaceutical products in a hospital environment.

Several guest speakers were part of the meeting’s program. Mário Peixoto, Country Manager of hmR Portugal opened the meeting. Martins Nunes, CEO of Coimbra University Hospital Centre, addressed his perspective on Health financing models, the challenges SNS – Portugal’s National Health Service, faces and the path towards evolution. João Paulo Nascimento, Coordinator of the Technical Committee of Hospital Medication – APOGEN, addressed his view on the hospital medication market, and how important data is for decision making. Manuel Lacerda Cabral, Hospital Product Manager da hmR, presented the new hmR service in detail, while Sandra Lino, Director of Cedlime – ANF, presented the MedH program, a technical and scientific information platform regarding hospital medication, integrated in a therapeutics management system.